What is the printed piece supposed to do?
What is the printed piece supposed to say?
What information do you want to give?
Who is the intended audience?
What do I include?
What do I exclude?
Here at the direct print group we have designers who would be only to pleased to help. They will give you advice, direction and they can guide you through the potential minefields of fonts, sizes, paper types, styles, margins, spacing and other potential pitfalls.